Readers on the lookout for ways to save money on goods and entertainment now have a new online destination.
Lakeway Publishers, Inc. has launched a new shopping and entertainment website, Big Deal MidTenn.
“Big Deal is a site for people to find information about what’s happening in arts, movies, television and lifestyles and to save money,” said digital media coordinator Joe Martin.
Basically, Martin said, the reader logs on to the Big Deal website to find deals and discounts. Once there, he can download or print coupons for nationally marketed products or purchase vouchers for local goods and services at steeply discounted rates.
“Merchants from around the area have worked to create deals that double or triple your money.”
For example, for a $5 investment a Big Deals reader can purchase a $9 voucher for dinner at Fazoli’s in Tullahoma or a $25 voucher toward services at the Spa in Manchester. Once purchased, the voucher can be mailed to the customer or printed at home.
“There are some restrictions, so be sure to read the deal before you buy it. Some of them have time limits or are good only at certain locations.”
The deals are similar in nature to those found on other couponing sites like Groupon, LivingSocial and Dealster, but the difference is that the offers on Big Deal have a direct connection with merchants in Lakeway’s readership area.
In turn, those merchants are able to better reach local customers in the Middle Tennessee area with display ads, features on the pages of Lakeway newspapers, and banners on those papers’ websites.
“We leveraged our contacts with merchants to give you a better deal,” said Martin.
“We want to give customers big deals – every day deals in the community to save a dollar in these tough economic times.”
The editorial content, Martin says, is relevant to all the communities Lakeway serves.
“It’s a well-rounded website giving you lots of information. It lets you know what’s going on in your community and surrounding communities. You might log on for a deal, read about a new movie opening this weekend and then click over to find a deal for movie passes,” said Martin.
“You could plan a whole date night with vouchers on flowers, dinner, a movie and even jewelry.”
The Big Deals website be accessed directly at http://www.bigdealmidtenn.com or by visiting Tullahoma News.com and clicking the Big Deals banner.