How Retailers Can Offer Customers Sustainable Shopping Experiences

(StatePoint) Environmental concerns are impacting shopping decisions for consumers of all ages, according to recent research.

A new survey from Sensormatic Solutions, the leading global retail solutions portfolio of Johnson Controls, reveals that consumers are highly invested in shopping sustainably and are willing to pay more for sustainable products. In fact, 70% of those surveyed say they’re willing to pay at least 5% more for products that demonstrate a fully sustainable supply chain. However, consumers believe that the responsibility for sustainability initiatives falls on businesses, not government regulators or individuals. At the same time, many consumers think that retailers can do more to showcase their sustainability efforts, so additional accessibility to these initiatives is essential in today’s market.

Recommended for you